Marketing, Sales & Service 7380 Business Management, 0.5 credit 7390 Business Ownership, 0.5 credit 7391 Business Image Management and Multimedia, 1 credit 7401 Business Computer Information Systems I, 1 credit 7411 Business Computer Information Systems II, 1 credit 7770 Marketing Yourself, 0.5 credit 7780 Principles of Marketing, 1 credit 7790 Retailing, 0.5 credit 7795 Fashion Marketing, 0.5 credit 7800 Advertising, 0.5 credit 7810 Entrepreneurship, 1 credit 7813 Marketing Dynamics (Career Prep I), 2-3 credits 7815 Marketing Dynamics (Career Prep I), 2-3 credits 7823 Marketing Management (Career Prep II), 2-3 credits 7825 Marketing Management (Career Prep II), 2-3 credits 7851 Restaurant Management, 0.5 credit Business Management 0.5 credit (state) GPA Level 2 Grade Level(s): 10-12 Prerequisite(s): None Notes: $15.00 Fee *In order to receive ATC credit for this course, the student must also take and pass Business Ownership with an 80 or better. This course introduces basic management concepts and leadership styles; explores managerial functions, economic and social components of productivity, international business, and human relations; understands the changing nature of the business environment; concepts of business integrity, and develops and implements a business plan. back to top Business Ownership 0.5 credit (state) GPA Level 2 Grade Level(s): 10-12 Prerequisite(s): None Notes: $15.00 Fee *In order to receive ATC credit for this course, the student must also take and pass Business Management with an 80 or better. Provides the prospective entrepreneur a theoretical base as well as practical and proven techniques for planning, organizing, and operating a business; includes planning and strategy concepts, financial and organizational considerations, market analysis and customer development, operations management, accounting and financial controls, and other components of entrepreneurship. back to top Business Image Management and Multimedia 1 credit (state) GPA Level 2 Grade Level(s): 10-12 Prerequisite(s): None Notes: $20.00 Fee; Meets the Technology Applications requirement for all high school graduation plans. In this course, students will integrate text, graphics, sound, video and animation into documents such as brochures, newsletters, Web pages, presentations, etc. Students will be introduced to a wide variety of software packages and multimedia hardware. back to top Business Computer Information Systems I and II 1 credit (state) GPA Level 2 Grade Level(s): 9-12 Prerequisite(s): Proficient in Keyboarding Notes: $15.00 Fee; Meets the Technology Applications requirement for all high school graduation plans. This course focuses on acquiring technology skills with application to personal or business situations. The course includes instruction in word processing, spreadsheets, databases, telecommunications, desktop publishing, presentation management, networking, operating systems, and emerging technologies. Skills learned in the Microsoft Office Professional Edition software provide a good foundation for higher education courses and entry into the business world. back to top Marketing Yourself 0.5 credit (state) GPA Level 2 Grade Level(s): 9-12 Prerequisite(s): None Notes: None This course teaches students how to develop a systematic approach for evaluating, preparing for, and seeking career opportunities. This personal development course provides all students with the opportunity to discover how personal qualities relate to successful performance. back to top Principles of Marketing 1 credit (state) GPA Level 2 Grade Level(s): 10-12 Prerequisite(s): None Notes: None This course focuses on the functions of marketing, their relationships, and the marketing process for goods, services, and ideas. Students will apply these principles and concepts in marketing and non-marketing careers. back to top Retailing 0.5 credit (state) GPA Level 2 Grade Level(s): 9-12 Prerequisite(s): None Notes: None This course is an exploratory course designed to explore marketing activities performed by businesses that sell goods and services to consumers. The course focuses on the management and operational aspects of a retail business. back to top Fashion Marketing 0.5 credit (state) GPA Level 2 Grade Level(s): 10-12Prerequisite(s): None Fashion Marketing is a specialized course for students who have a career interest in apparel and/or accessories marketing. Instruction will cover all aspects of the fashion industry. back to top Advertising 0.5 credit (state) GPA Level 2 Grade Level(s): 10-12 Prerequisite(s): None Notes: None This course focuses on the concepts and skills associated with the dynamic advertising industry. Students will analyze the goals and objectives of advertising, identify and analyze advertisements, select media, and develop advertisements. back to top Entrepreneurship 1 credit (state) GPA Level 2 Grade Level(s): 10-12 Prerequisite(s): None Notes: None This course provides a basis for students to develop a business venture. Students will follow a step-by-step process from conception of the business idea to preparation of the prospectus. back to top Marketing Dynamics (Career Prep I) 2-3 credits (state) GPA Level 2 (2 credits - 7813; 3 credits – 7815) Grade Level(s): 11-12 Prerequisite(s): None Notes: $25.00 Fee; Credit option must be selected prior to enrollment. Transportation required. Enrollment Limited/Application Required. This course will satisfy PE graduation requirements. Marketing Dynamics focuses on the study of marketing concepts and principles and their practical applications. Students will gain a working knowledge of the marketing concept and its application. Students earn credits based on whether or not the classroom instruction includes a work-based component, and on the number of hours of supervised training per week. back to top Marketing Management (Career Prep II) 2-3 credits (state) GPA Level 2 (2 credits - 7823; 3 credits - 7825) Grade Level(s): 12 Prerequisite(s): Marketing Dynamics Career Prep I Notes: $25.00 Fee; Credit option must be selected prior to enrollment. Enrollment Limited/Application Required. Transportation required. This course will satisfy PE graduation requirements. Marketing Management emphasizes the development of decision-making skills so that students understand the impact of management-oriented challenges. Involvement in a marketing research project is a recommended activity. Students earn credits based on whether or not the classroom instruction includes a work-based component, and on the number of hours of supervised training per week. back to top Restaurant Management 0.5 credit (state) GPA Level 2 Grade Level(s): 10-12 Prerequisite(s): None Notes: None A sphave a career interest in the management aspects of the food service industry. Instruction will include all aspects of the industry. The number of credits earned will depend on whether the classroom instruction includes a work-based component.ecialized course designed for students who back to top